Style guide
Work in progress
This content design guide is constantly being updated and improved.
Got something you would like to see included? Email [email protected].
Contents
Numbers
Use ‘one’ unless you’re talking about a step, a point in a list or another situation where using the numeral makes more sense.
For example:
- step 1 describes how to create your account
- write all other numbers in numerals (including 2 to 9)
- spell out numbers in common expressions like ‘one way’. Using numerals here would not make sense.
- if a number starts a sentence, write it out in full (Seventeen, for example) except where it starts a title or subheading
- for numerals over 999 - insert a comma for clarity: 9,000
- spell out common fractions like one-half
- use a % sign for percentages: 50%
- use a 0 where there’s no digit before the decimal point
- use ‘500 to 900’ and not ‘500-900’ (except in tables)
- use MB for anything over 1MB: 4MB not 4096KB
- use KB for anything under 1MB: 569KB not 0.55MB
- keep it as accurate as possible and up to 2 decimal places: 4.03MB
- addresses: use ‘to’ in address ranges: 49 to 53 Cherry Street
Last updated 23 July 2025